One of the hardest parts of turning a photography hobby into a business is deciding what to charge for your services. Do you compare yourself to other photographers? Pull a number out of a hat? Or crunch the numbers to find out exactly how much you need to sustain your business? This is a crucial element to any business, much less photography, but it’s rarely discussed in detail.
Kirstie Jones is a highly successful equine portrait photographer with a background working in finance, marketing and sales. She turned her photography side hustle into a full-time business after determining the right amount to charge to replace her corporate salary + benefits.
In this 53-minute video, Kirstie walks you through her own pricing tools she used to develop her business plan in order to reach her income goals. This video is a chance to sit down with Kirstie as she talks through the nitty-gritty details about making this business work. You’ll get all the info you need to roll up your sleeves, plug in your numbers and determine your own prices to make your business dreams a reality.